It almost sounds simple… you get a job, you do the job, and you do the best dang job possible. That’s what your employees are supposed to do, right?
Well, as anyone who has ever run a business knows, just hiring someone great (or a whole team of great folks) isn’t always enough to smash your goals and drive massive growth.
Actually, it rarely is.
You see, people need to have a vision for the future, a plan, goals to reach that they can get excited about—or at the very least, goals that are clear, gigantic signposts they can shoot for.
Most organizations don’t meet their potential. We’ve seen it over and over throughout our decades of experience working with businesses of all shapes and sizes.
When your people—your stakeholders—don’t know where they’re going or why it matters, when they’re reacting instead of acting, they don’t produce at their potential.
Which ultimately holds you back.
The Vision Value Accelerator is designed to address these challenges head-on. It’s a structured approach that you can use to develop a visionary organization that’s more efficient, more productive, more motivated, and happier.
This isn’t something that just happens—even if you think that’s the way it should be. Even if that’s the way you are as a business owner.
The Problem
Many business owners are big-picture thinkers. They often have their goals and strategies locked up inside their heads. That might work (sort of) when you’re working by yourself, but once you have a team in place, you can’t just expect them to read your mind.
We’ve seen it over and over—employees, team leaders, and other stakeholders often don’t know where they’re going or why it matters. This lack of direction can lead to confusion and misalignment within the team.
Without a strategic plan, teams operate reactively rather than proactively, focusing on immediate issues instead of long-term goals. And when teams aren’t producing at their potential, the entire organization suffers, missing out on opportunities for growth and improvement.
It also tends to lead to unmotivated teams of unhappy workers. People like feeling like they’re part of something bigger. They like having a clear direction. They like being led toward big, exciting goals.
Even employees who are only there for the paycheck tend to want to do their best and maximize their earnings. Giving them some great big goals to shoot for—along with a clear strategy for reaching those goals—helps them work the way they want to work.
The Solution—Helping Your Employees Define Their Own Goals While Getting on Board with Yours
The goal of the Vision Value Accelerator is to get everyone on the same page and moving in the same direction. When everyone on your team has their own goals to work toward and a clear direction, and when they see that their organization is doing the same thing, they feel more motivated, they prioritize what matters, and they get more meaning out of work.
This strategy can turn even the most disaffected employee back into a cheerleader for your organization. There’s just something about humans… we like being a part of something larger than ourselves, something that’s going places, that’s doing big things, that matters.
We’ve helped dozens of organizations go through this process using our unique Vision Value Model™. The Vision Value Accelerator does this at an organizational level for your people. It helps them create a clear vision for what they want—personally and professionally—and then align this with your organization’s vision and goals.
Your team will walk away feeling inspired and ready to chase after their own big goals, and when everyone is doing that at the same time, your entire organization will start moving at light speed toward your big goals.
How It Works
Here’s what your people will experience as they make their way through The Vision Value Accelerator.
Create a Clear Vision (Personally and Professionally)
Your people will identify their vision for their personal lives and for their professional lives, determining where they want to be in 5 to 10 years. This long-term perspective provides a clear path forward, helping them stay focused on their ultimate goals.
Define the Values They Need to Protect Along the Way
With growth comes change, and not all change is good—it’s important to stay true to what you care about most.
The Vision Value Accelerator helps participants define and connect with what they value (both personally and at work). By understanding and protecting their core values, they can navigate changes and challenges while staying true to what matters most.
Develop MESSY Goals
Your people will learn how to create 1 to 3 annual goals that drive massive action and growth. These goals are MESSY:
- Mission-Aligned: goals should support your long-term vision and values (PiPP: People, Impact, Process, Profit)
- Exponential & Earnest: ambitious yet pursued with dedication
- Sifted From the Heap: focus on 1–3 core goals, filtering out the less important ones
- Simple & Memorable: easy to remember and guide daily decisions
- Uniquely Yours: tailored to your specific needs and circumstances
By setting MESSY goals, your people will have these huge targets to set their sights on throughout the year.
Instead of getting lost in the weeds week after week, month after month, they can always look up and see where they’re headed (which propels them toward your organization’s larger goals).
Learn More About the Vision Value Accelerator
Interested in learning more about how the Vision Value Accelerator can help you create (and achieve) massive growth? Our pilot program is kicking off soon—learn more and register here.